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Luxury Brands and Celebrities Launch 2026 Holiday Campaigns

Major fashion houses including Gucci, Burberry, and Loewe partner with stars like Mariah Carey and Pierce Brosnan for their 2026 holiday advertising pushes.

6 publishers · 16 articles · first seen 2 Nov 2026 · updated 12h ago

Headline and summary written by an AI model from the linked articles; not reviewed by a person. How this was made

First reported by Variety, 3h 56m ahead of the next publisher · who breaks stories first

The story so far

6 publishers have covered this in 16 articles since 2 Nov 2026. Variety published first, on 2 November at 15:24 UTC; Billboard followed 3h 56m later. The most recent article, from Consequence, appeared on 6 November at 19:37 UTC.

Outlets reporting it: Variety (major outlet), The Hollywood Reporter (major outlet), Billboard, Rolling Stone, Consequence, CNET.

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How it unfolded

Every source in the order it published.

  1. VarietyMariah Carey Dons Fur and Shades in Gucci’s ‘All I Want for Christmas Is You’ Holiday Campaign
  2. BillboardMariah Carey Declares ‘It’s Time’ for Christmas 2026 With Holiday Campaign — and Another Grunge Album Tease
  3. Rolling StoneWatch Hotel Workers Prep for Mariah Carey’s Arrival As Part of New Gucci Holiday Campaign
  4. The Hollywood ReporterInde Navarrette, Michael B. Jordan and Yerin Ha Front David Yurman’s New York-Set Holiday Campaign
  5. VarietyPierce Brosnan, Fiona Shaw, Cara Delevingne and Gabrielle Union Throw a Lavish Christmas Party in New Burberry Campaign
  6. BillboardBrandi Carlile, Leon Thomas & Magnus Ferrell Christmas Covers (Plus a JYT Original) Adorn Starbucks’ First Holiday Album in More Than a Decade
  7. Variety‘Merry Everything’ Variety Series Featuring Jennie Garth, John Legend and Lori Loughlin to Lead QVC+’s Holiday TV Lineup (EXCLUSIVE)
  8. BillboardAshlee Simpson Will Be Drinking Liquid I.V. Hot Chocolate and Listening to Mariah Carey This Christmas
  9. VarietyTim Burton and Loewe Team Up on Luxe ‘Nightmare Before Christmas’ Collection
  10. Rolling StoneAshlee Simpson Is Back in the Studio, Says Recent Fan Support Has Been Like a ‘Big Warm Hug’
  11. Show 6 later sources
    1. BillboardLEGO’s 2026 Holiday Ad Stars Daft Punk, E.T. & ‘KPop Demon Hunters’: Shop the Sets Featured in the Video
    2. BillboardOlivia Rodrigo Unwraps Holiday Single ‘Take Me Home (4 Christmas)’: Stream It Now
    3. VarietyDaft Punk and ‘KPop Demon Hunters’ Unite in Lego Holiday Campaign
    4. ConsequenceTegan and Sara Release New Holiday Songs “I Love Christmas” and “A December to Remember”: Stream
    5. CNETLego’s 2026 Holiday Ad Is Here. Shop All the Featured Sets and Score Early Black Friday Deals
    6. ConsequenceAlanis Morissette Releases First Holiday Album Good Weather for Immaculate Conception: Stream

Sources

Every article we clustered into this story. Headlines link to the publisher.

  1. Daft Punk and ‘KPop Demon Hunters’ Unite in Lego Holiday Campaign Variety ·
  2. Tim Burton and Loewe Team Up on Luxe ‘Nightmare Before Christmas’ Collection Variety ·
  3. ‘Merry Everything’ Variety Series Featuring Jennie Garth, John Legend and Lori Loughlin to Lead QVC+’s Holiday TV Lineup (EXCLUSIVE) Variety ·
  4. Pierce Brosnan, Fiona Shaw, Cara Delevingne and Gabrielle Union Throw a Lavish Christmas Party in New Burberry Campaign Variety ·
  5. Inde Navarrette, Michael B. Jordan and Yerin Ha Front David Yurman’s New York-Set Holiday Campaign The Hollywood Reporter ·
  6. Mariah Carey Dons Fur and Shades in Gucci’s ‘All I Want for Christmas Is You’ Holiday Campaign Variety ·
Show 10 more sources
  1. Alanis Morissette Releases First Holiday Album Good Weather for Immaculate Conception: Stream Consequence
  2. Lego’s 2026 Holiday Ad Is Here. Shop All the Featured Sets and Score Early Black Friday Deals CNET
  3. Tegan and Sara Release New Holiday Songs “I Love Christmas” and “A December to Remember”: Stream Consequence
  4. Olivia Rodrigo Unwraps Holiday Single ‘Take Me Home (4 Christmas)’: Stream It Now Billboard
  5. LEGO’s 2026 Holiday Ad Stars Daft Punk, E.T. & ‘KPop Demon Hunters’: Shop the Sets Featured in the Video Billboard
  6. Ashlee Simpson Is Back in the Studio, Says Recent Fan Support Has Been Like a ‘Big Warm Hug’ Rolling Stone
  7. Ashlee Simpson Will Be Drinking Liquid I.V. Hot Chocolate and Listening to Mariah Carey This Christmas Billboard
  8. Brandi Carlile, Leon Thomas & Magnus Ferrell Christmas Covers (Plus a JYT Original) Adorn Starbucks’ First Holiday Album in More Than a Decade Billboard
  9. Watch Hotel Workers Prep for Mariah Carey’s Arrival As Part of New Gucci Holiday Campaign Rolling Stone
  10. Mariah Carey Declares ‘It’s Time’ for Christmas 2026 With Holiday Campaign — and Another Grunge Album Tease Billboard

In this story

  • Lego
  • Daft Punk
  • Gucci
  • Mariah Carey
  • Burberry
  • Loewe
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